iGaming content provider Pragmatic Play has further broadened its reach across Europe after going live with affiliate and operator Ellmount Gaming.

This partnership will see customers of Ellmount Gaming’s Casino Room granted access to Pragmatic Play’s complete slots portfolio, including The Dog House Megaways, Sweet Bonanza, and Wolf Gold.

In addition, Pragmatic Play has also distributed its live casino portfolio, spearheaded by Mega Wheel, it’s first game show-style title. It also includes beloved casino classics such as Blackjack and Roulette, streamed from the company’s Bucharest studio.

“Pragmatic Play offers a wide variety of fantastic products and we’re thrilled to add its games to our popular brand casino room,” Stefania Mincu, Ellmount Gaming head of casino, said.

“Taking multiple products live was made simple through Pragmatic Play’s API Integration and we can’t wait to see this partnership bear fruit,” she added.

This agreement will be expanding Pragmatic Play’s reach in Europe and comes after a number of commercial partnerships secured in 2021 alongside the likes of CDP Gaming Technologies, Buzz Bingo, M88, Solbet, and Greentube’s Italian B2C brand StarVegas.

“Ellmount Gaming’s impressive brand Casino Room continues to grow in popularity and we’re very pleased to take two of our verticals live with them,” Yossi Barzely, chief business development officer at Pragmatic Play, said.

“We have hit the ground running with a number of impressive commercial deals in the first few weeks of the year and are working hard to build on this strong momentum in the coming months,” he added.