iGaming content provider Pragmatic Play has extended its partnership with online gambling operator BetVictor, which has witnessed the group’s bingo games portfolio go live.
After a short integration period, BetVictor customers now have access to Pragmatic Play’s suite of games, including Bingo Blast and the soon-to-be-released Reels Room.
“Pragmatic Play’s bingo offering has impressed us from the outset and we’re very pleased to be able to present it to our customers,” Turlough Lally, BetVictor director of e-gaming, said.
“We look forward to this being another positive step in our fruitful collaboration,” he added.
Using the supplier’s single API Integration, BetVictor explains that it has been able to quickly access another vertical from Pragmatic Play, thus cementing the two parties’ professional relationship.
The bingo agreement was first signed in March this year, and builds upon a partnership secured last year that saw the supplier recruited for it live casino portfolio, along with its slot-based content portfolio.
“It’s fantastic to see our bingo solution live with BetVictor so quickly after we agreed our commercial expansion, which is testament to the capabilities of our single API integration,” Bhotesh Maheshwari, Pragmatic Play’s vice president of commercial strategy and operations, said.
“Our multi-product approach allows us to enjoy deeper partnerships with brands all over the world and we can’t wait to see how BetVictor players enjoy our bingo solution,” he added.